Working with the clever folk of Irish International, we produced and executed a wonderful promotion for Aer Lingus in shopping centres throughout Dublin to launch their Mega Seat Sale.
Building a bespoke plane that could be installed and toured from location to location is a challenge, but the results were visually stunning.
Client: Aer Lingus
Skills: Event Management
Deploying a digital mechanic which invited people to ‘check in’ at the Aer Lingus desk where they were pre assigned a seat number ensured entry to a hourly draw or European flight giveaways for two people.Touring a number of locations, we remained in situ for three days in each destination and made hundreds of people very happy as they walked away hour after hour with their free European flights. It’s nice to make someone’s day!
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